The three condominium association at 680 N. Lake Shore Drive, also known as the international headquarters of Playboy, asked GDM to retrofit 423 upscale condos with fiber optic and CAT5e cable. The project required GDM to supply these technologies using ceilings to reach each outlet inside the condominium units. There was neither installed wiring nor molding anywhere in the building. Everything was inside the walls, according to Eileen Anderson, the property manager.
GDM began the project in early October 2004 in conjunction with a TV cable rewire project, and completed the project in March 2005. With the new retrofit, residents are now prepared for future requirements -- from wireless to fiber optics, and have already ordered services like cable modem, DSL high-speed internet, and high-definition television (HDTV).
Other high-rise commercial and residential properties in downtown Chicago are now looking to retro-wire to take advantage of new broadband applications like “voice over-IP” (VoIP) and high-speed internet services.

When Comcast selected GDM to convert US Cellular to their broadband service, it was looking for someone to finish the job in time for the Season Opener – with no errors. GDM, awarded the project in early March, had six weeks to complete the project’s architectural design and the transition of 700 television sets to the new system.
Of course, the project was completed in time without a hitch. GDM spliced into newly installed fiber, and fitted new signal power amplifiers, connections and signal taps to televisions in the executive suites, skyboxes, team dressing rooms, bars and restaurants.
Joe Esposito, the US Cellular Field general manager said, “Our televisions have never been as clear as they were for the White Sox Opening Day.”